The Latest Marketing Strategy– B2B
B2B, abbreviated for Business to business, is an e-commerce between the manufacturers, suppliers, retailers, wholesalers and traders.
The ratio of B2B marketplace is much larger than that of the B2C as in B2B the supply chain includes supply of raw materials and subcomponents but in B2C, the supply chain includes only the finished goods. Moreover, the B2B marketing has led to price competition and availability of various trade leads, buy leads, sell leads etc. Business to business interaction has also helped various developing industries to grow and make contacts with their targeted or say perspective clients.
The B2B e-commerce solutions are widely availed by various corporate houses as these help them to make trade effectively and within no timeframe. Apart from this, their listing on the online B2B business directories also provides them global exposure. Being the latest marketing strategy, this has helped various companies and corporate houses to ascertain esteemed clientele. Robust networking has also been witnessed and thus, appreciated by all. This B2B or say, Business to Business strategy has also eliminated the involvement of third party and thus, any sort of conflict or confusion is also not experienced. Lastly, the online B2B directory is playing a vital role in cracking of the most fruitful business leads at lightning speed.